Is Treating Incentives as Channel Add-Ons Holding You Back from Their Goals?

https://signalscv.com/2025/12/top-7-best-coupon-management-software-rankings-for-2026/

Why Sales and Marketing Incentives Fail When Treated as Channel Add-Ons Many companies design incentives as afterthoughts for individual channels: a quota bonus for sales reps, an online referral credit for customers, a co-op marketing fund