Why do we keep scrolling? Structured uncertainty drives the attention economy....

https://post-wiki.win/index.php/The_Comfort_of_the_Cage:_Why_Rule-Based_Systems_Outperform_Reality

Why do we keep scrolling? Structured uncertainty drives the attention economy. By using immediate feedback loops, platforms turn browsing into a game of chance. It is not just design, but a psychological hook that keeps us chasing the next hit.